Base Five Media Agency – 10 Years of Imagining the Future of Media in SA

“Imagine the future you want, not the millions of futures you don’t”. This quote from Jitha Thathachari, entrepreneur and investor with multiple successful start-ups on his resume’ succinctly expresses the attitude of a unique and powerful partnership that launched Imizamo Media 10-years ago.

Base Five Media Agency, a trailblazing black female-led marketing agency, is set to celebrate its 10th anniversary with a commemorative event on November 22, 2024, at The Leonardo in Sandton. This milestone underscores the agency’s decade-long legacy of innovation, inclusivity, and transformation within South Africa’s media landscape.

How It all Started

Established in 2014 by visionary founders Daisy Mulenga and Tlangelani Manzini, Base Five Media Agency has become a trusted name in delivering cutting-edge, AI-powered campaigns that achieve measurable results for its clients. With its strong leadership and unwavering dedication to empowering women, the agency has cemented its place as a pioneer in the digital media industry.

“This anniversary isn’t just about celebrating our past—it’s about envisioning our future,” says Daisy Mulenga, Co-Founder and CEO. “We’re proud to be at the forefront of AI-driven marketing that inspires creativity and builds meaningful connections. Our mission remains rooted in creating opportunities, empowering women, and shaping the future of media.”

Female Led – Female Managed

The company is a female-led and female-empowered organization, and since inception has always prioritized diversity, innovation, and inclusivity. Its 10th anniversary presents an opportunity to reaffirm this commitment while championing a more equitable media landscape.

Walking into their offices in Rivonia, Johannesburg, one is immediately struck by the energy and drive that charactorises their business and the young talent that surrounds you is a testament to the founders commitment to building for the future.

Boldly going where no Woman Has Gone Before

“This milestone signals the beginning of a bold new chapter for Base Five Agency,” adds Tlangelani Manzini, Co-Founder and Director of Marketing and Finance. “We are embracing an expansive vision, leveraging AI to craft smarter, more impactful strategies, all while continuing to create opportunities for women and fostering inclusive communities.”

Imizamo Media Agency will be introducing its groundbreaking new AI offering and outline its bold vision for the future, at the celebration event, underscoring its commitment to ongoing innovation and always looking into the future that they want to build.

 “Our story has always been about breaking barriers and unlocking potential,” says Tlangelani. “As a female-led agency, we take pride in driving innovation and paving the way for the next generation. This event is a tribute to collaboration, resilience, and the transformative power of women in media.”

Base Five Media Agency , proudly building brands in Africa – Chat to them on agencyleaders@basefive.co.za