No free lunch
No hype cycles, no press-release copy-paste. We report what actually works, what it costs, and what it takes.
The practical, no-fluff platform for African founders, entrepreneurs and SME owners — the funding, tools, strategy and honest opinion you need to build a business that lasts.
To be the go-to resource for African startups and growing businesses — the one that respects your time, your money, and your intelligence.
We've covered the continent's business and technology story since 2019, from our base in Johannesburg. This is a ground-up rebuild around a sharper mission.
As the African continent moves towards digital transformation, Business Tech Africa stands to reflect this evolving landscape with exclusive content. The continent's most reputable digital destination, we pride ourselves as a leading source of information focusing on the latest national, regional and global business and technology events.
The multi-platform brand provides up-to-the-minute news along with in-depth analysis of the latest local, regional and international developments and their influence on business across Africa.
Our extensive output includes audio, digital, print and video interviews with some of the world's leading businessmen and women, long-form features from around Africa, and respected commentary on the issues of the day from industry experts.
Four principles we've never compromised on — not for a headline, not for a sponsor.
No hype cycles, no press-release copy-paste. We report what actually works, what it costs, and what it takes.
Founders, SME owners and operators spend real money and real time. Our job is to be worth theirs, every time.
From Lagos to Nairobi to Joburg — the funding, tools and strategy that travel across the continent's markets.
We say what we think, name the trade-offs, and never let a sponsor buy an opinion. Trust is the whole product.
Demystify how African founders actually raise, from first cheque to Series A — with real numbers, not vibes.
Cut through software noise so operators pick tools that earn their price, not the ones with the biggest ad budget.
Put the continent's founders and SMEs on the record — their playbooks, their failures, and what they'd do again.
A small, senior team of editors and operators who've built, funded and covered businesses across the continent.
Got a sharp story, a founder we should feature, or the skills to help us cover the continent better? We'd love to hear from you.